SEO, GEO & AI Search Strategy

SEO, GEO & AI Search Strategy

Stellium SEO is a founder-led consultancy created by Linze Kay Lucas, an SEO and Generative Engine Optimization (GEO) strategist with more than a decade of experience across technical SEO, content architecture, e-commerce, user intent, and AI search visibility.

Stellium helps businesses build content and site structures that can perform across traditional search engines, AI Overviews, answer engines, and large-language-model-driven discovery. That means combining proven SEO fundamentals with clear information architecture, expert-led content, entity signals, structured answers, and measurable business outcomes.

Built Around User Intent

Linze is the inventor of U.S. Patent No. 11,928,175, a patented process for quantifying user intent to help prioritize keywords for search queries. That same intent-first thinking informs Stellium’s approach to SEO, GEO, content strategy, site architecture, and optimization for AI-assisted search.

Flexible by Design

Stellium still operates the way it was originally built to: flexibly. Engagements can be scoped around the work you actually need, from audits and research to implementation, content architecture, GEO strategy, migrations, reporting, and ongoing optimization.

View Linze’s vetted Toptal profile or explore the work and client feedback below.

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